Benefits of Instagram to Your Business

The success of Instagram as a social networking platform is unprecedented. Businesses that utilized Instagram as a marketing tool or vehicle have succeeded in forming bonds between their brands and their fans. Businesses use it as a platform to introduce new products and promote existing ones to the target audience. Instagram’s press page has it that there are about 100 million monthly users...

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How to Increase Your Followers on Google+

Everyone can use social media to connect with people – with your friends or the friends of your friends. Online marketers have also been taking advantage of the power of social media and they are on it every breathing minute they have. Some are successful, many are not. Those who are using Google+ ought to learn something about social media and making a connection. While many will use the...

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5 LinkedIn Alternatives to Consider for Your Networking Strategy

No doubt about the importance of social media sites in terms of fulfilling networking needs, be it on a personal or business purpose. While each of the major social media sites serve different market and purpose, all of them have one objective – remain connected and be able to share and exchange information through posts, photos and videos. For professional social networking, LinkedIn...

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7 Reasons You Need To Be Using Google Plus Now

    As most people are capitalizing on the power of social media platforms, Google Plus seems to be moving fast and ready to make all the other social media sites trail behind. The fact that Google owns 23% of the internet browser market and 70% of the internet search market, Google has a strong market base in mobile, with 48% of the smartphone market share. And while most people are...

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Facebook Facing Legal Action For ‘Like’ Button Over Patent Claim

    The social media community has varied reactions over the news that Facebook is being sued for using the “Like” button which was already patented five years before Facebook launched. The “Like” button patent belongs to a dead Dutch programmer named Joannes Jozef Everardus van Der Meer, now represented by patent-holding company Rembrandt Social Media which now owns patents...

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7 Social Networks to Watch Out in 2013

Everybody knows about the importance and effectiveness of social media platforms in implementing online marketing campaigns and every web master on this planet is capitalizing on the huge viewership of the major social media sites ruling the World Wide Web these days. Some unpopular and hardly known social media sites were bought, reinvented and re-launched in massive promotional campaigns and...

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