5 LinkedIn Alternatives to Consider for Your Networking Strategy

No doubt about the importance of social media sites in terms of fulfilling networking needs, be it on a personal or business purpose. While each of the major social media sites serve different market and purpose, all of them have one objective – remain connected and be able to share and exchange information through posts, photos and videos.

For professional social networking, LinkedIn unarguably leads the pack. HubSpot reported that LinkedIn is 277% more effective than Facebook and Twitter at generating leads. LinkedIn is indeed a great networking tool. But it doesn’t mean that the leader has no followers. There are 5 LinkedIn alternatives which you can also use and consider for your networking strategy. They are:

BranchOut. This should sound familiar because you must have encountered it on Facebook. BranchOut is in fact currently the most popular app for professional networking on Facebook platform. It was founded by Rick Marini in 2010. Today, Facebook and other users use BranchOut for job hunting, recruiting, and general networking, leveraging on their existing Facebook network to make professional connections.

BranchOut has recently launched itself as a standalone application hoping to give LinkedIn some competition. BranchOut has an active community of 30 million users, making it a really good alternative to LinkedIn.

Twylah. Twylah rides on the power of Twitter to conduct its networking business. This app allows users to create Twitter brand pages which can extend your presence beyond the popular microblogging site. Twylah has a tool that helps you organize your tweets by trending topics giving the other users a glimpse of what you are all about. In addition, Twylah allows page optimization to enhance visibility to generate traffic from the search engines. Twylah also gives users the ability to run a page on your own domain, which essentially gives you another option for a website while helping brand your Twitter account at the same time.

Google+. Since its launching in 2011, Google+ has been compared endlessly to the popular Facebook in terms of looks and functionality. But as it progressed and as people discover Google+, users may notice and observe that the site was groomed to be something like LinkedIn, which is used primarily for professional connections. Unlike Facebook, status updates and posts on more personal stuff are few and far between in Google+. It has a number of features complementing social networking such as Circles which allows you to target specific communication for specific audience, customers, prospects and other defined groups.

VisualCV. LinkedIn is used by some professionals to display a more detailed version of their resume. VisualCV can be used in the same way. It uses visual elements (photos and videos) which can be put together to what can become an engaging digital resume. And as an added bonus, you can create a custom URL for your resume which can be shared publicly or privately or even sent directly to potential employers.

Zerply. This is another LinkedIn alternative ideal for creating online resume. Zerply allows sending potential employers an attractive page filled with information about your social connections, including experience, skills, and other traditional resume data.

LinkedIn now stands as a genuine social powerhouse with incredible growth to deliver more benefits to the networking professionals.

Establishing a good set of online network is vital not only to internet marketers but to people seeking professional growth, professional development and online professionals wanting to establish good relationship with other online professionals for business and personal purposes. Knowing legitimate websites where you can do all of these would open great opportunities for you as an individual.

If you’re an individual who works at the HR department of your company, you better have an access or account to these professional networking sites to make looking for employee prospects a lot easier. Start getting social professionally.

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